Just like classic, traditional online casinos, many sweepstakes will leverage advertising space, so the goal is to bring in as many new customers as they possibly can so that they’re able to charge more for this space on their website or mobile app. There are overhead maintenance costs, such as staff, cybersecurity and startup fees, so running an entirely non-profit model isn’t sustainable. The next logical question to ask is: “How do sweepstake casino companies make money?” It costs a lot of money, time and effort to put together a working website. As it is a virtual currency, these free-to-play casino games aren’t subject to the same legislation as standard casino gaming platforms. You cannot withdraw or use it as a payment method on any other site. Instead of using cash, you are provided with a specific token or gold coin that you can only use on the sweepstakes casino site.

You can withdraw your money accordingly if you win.Ī sweepstakes casino, also known as a social casino, operates differently, and they’re appealing to a new type of customer who wants the same thrill of playing slot machine games with the added incentive of not having to lose any money while doing so.įor those of you who are unaware of how free casino games operate, the model is relatively simple.You place your bets on slots or table games.A traditional casino operates in the conventional sense:

Ultimately, the difference between real money, traditional casinos, and free, sweepstake casino games comes down to one deciding factor - cost. However, where there’s room for profit, there will be no shortage of companies wanting some of the action, and sweepstakes casinos are one area where new companies have had some success.įree casino games vs real money casino games

Given that it is such a competitive space, with many of the world’s top names establishing themselves decades ago, it is becoming increasingly difficult for new companies to make a name for themselves. As more companies aim to pierce their way into a rejuvenated and burgeoning global casino industry, many have had to find new ways to try and get their foot in the door.

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